Fame TV To Broadcast Revver Clips
既にFameとRevverの提携話は10月に情報は流れていたが今回の発表では制作者により多くのrev shareを渡すという。
VIDEO-SHARING SITE REVVER IS POISED to increase the compensation it pays to consumers who create the site's clips as part of a new distribution deal with U.K. broadcast network Fame TV.
The agreement calls for Revver to make clips available to Fame TV,
currently available to BskyB satellite subscribers in the United
Kingdom and Ireland. Fame TV will then select videos to air on the
channel while also urging viewers to vote on their favorite clips by
texting a message from their cell phones, for a fee. The wireless
carriers will give a portion of that fee to Fame TV, which will give
50% to Revver; Revver, in turn, will give half of its take, or 25% of
the amount Fame TV receives, to the video creators. The first videos
went live last week, a Revver spokeswoman said.
これ、わかりにくい書き方だな。。。
要するに今までは最後の広告のクリックでのレベニューシェアだった。
今後はFameTVの視聴者が携帯でお気に入り動画に有料で投票でき(私だったら有料で投票しないけど)
そのお金をみんなでわけわけするという新たな収入源ができますよということだ。
で、まず携帯キャリアがさっぴく。
100-携帯キャリアさっぴき分=残り
残りの50%=FameTV
残りの25%=Revver
残りの25%=映像制作者
。。。という構図。
Unlike most other video-sharing sites, Revver currently pays content creators half of all ad revenue generated by their videos. That promise of compensation apparently has lured some big names to the site. Earlier this year, the creators of the online serial LonelyGirl15 took their clips to Revver from YouTube, where the series first gained a following.
YouTubeで有名になっておいてRevverでお金を儲けるというのがコンテンツクリエイターにとっては正しい道でしょう。まだまだRevverはコンテンツもPVも少ないわけだから。。。で、VOXはいつからRevverをembedできるようになるのでしょうか(><)
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